W H O  needs this? those who care about quality
 
The ultra-light hairdryer with high class performance.
Made in Italy
Features & Benefits:
The breakthrough project of the air path and cutting-edge components allow exceptional performance with the maximum lightness achievable today: only 13 oz.
Powerful: shorter drying time
High air temperature also to tame frizzy hair
Easier to handle: to facilitate styling and no stress for joints
Silent: less acoustic stress 
Tourmaline-coated grid: it ionizes the air revitalizing hair and making it shinier